Zero trust is not a product. It's an architecture decision that takes 18 months to get right.

Zero trust has become one of the most overused terms in enterprise security. Every vendor claims their product delivers it. Almost none of them do — at least not on their own.

What zero trust actually means

Zero trust is an architecture philosophy: never trust, always verify. Every user, device, and connection is treated as untrusted by default, regardless of network location.

Why it takes 18 months

Identity infrastructure takes time to mature. Policy libraries take time to build. User populations take time to onboard. Organisations that rush this create security gaps that are harder to find than the ones they replaced.